Sep 30, 2020  
Catalog 2014-2015 
    
Catalog 2014-2015 [ARCHIVED CATALOG]

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COM 1070 - Social Media & Communication

Credits: 3
This course will examine how the growth of social media has transformed the landscape of contemporary communication. Students will acquire skills to effectively navigate and manipulate this virtual world and reflect upon the role it plays in shaping public discourse and social exchange. Students will analyze how new media technology has changed the way individuals and groups interact, how messages are produced and consumed, and how language itself is utilized. Through practical application, students will explore how the roles and strategies of media professionals and marketers have evolved with regard to how information is collected and shared and in reaching target audiences.

Prerequisites: Students must meet basic skills policy requirements. No other course prerequisites required.


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